Momentum worked closely with Ennis Municipal District and Ennis 2040 to assess potential pedestrian-friendly measures and identify suitable Park and Stride locations in the town.

Momentum first undertook a policy review and data analysis phase to understand the aims and objectives of local, regional and countrywide policies, current car parking occupancy/trends, existing mode shares and review of the existing Ennis pedestrianisation survey. We also liaised with various teams in the National Transport Authority (NTA) to gain further understanding of data and context.

To identify suitable Park & Stride sites, each proposed site identified by the client was analysed against a list of set criteria including:

  • Walking routes and catchments
  • Accessibility for all users
  • Links to amenities/facilities
  • Reduction of traffic in the town centre
  • Safety
  • Cycle connectivity

This same set of criteria was used to analyse and identify the most suitable location for a future mobility hub.

Momentum also provided a detailed review of current parking occupancy and reviewed existing data collected by the client to recommend a high-level parking strategy, including pricing to align with local/regional policy aspirations and planned local development.

We produced an evidence-based report detailing our recommendations and findings which included suitable locations for Park & Stride sites in order of suitability, the most suitable location for a mobility hub, a high-level parking strategy for both long and short-term parking, and identification of actions to support pedestrianisation and uptake of active travel.

This report was commissioned to support the development of a wider transport mobility plan for Ennis and so we also produced an action plan which identified short, medium and long-term action to support the pedestrianisation of the town. The report was reinforced with a number of case studies from Ireland, the UK and further afield to support our recommendations and to provide added context to the client.